Intent signals
Modelling
Real time

Offering expertise in data services

Through statistic and semantic analysis algorithms, Sirdata evaluates in real time the browsing behaviour of anonymous Web users to model advanced audience segments according to their purchase intents, interests, life events and socio-demographic criteria.

Sirdata enables publishers to monetize their sites’ traffic while empowering marketers with enriched client knowledge and fine-tuned data-driven strategies through its expertise in advanced audience building.


PRESENTATION


OUR SOLUTIONS

PRETARGETING

Reach your core targets
for all marketing tactics

ENRICHMENT

Strengthen and boost
your first party data

MAPPING

Understand the intention and interest of your digital audience

THEY TRUST US

Amoma exelate google kelkoo Easy-Voyage Lotame Criteo GroupM Liligo Petit Fute
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450+

segments

330 M+

cookies

5

countries

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Personal Data

Sirdata takes consumer’s privacy very seriously. We ask all of our publishers to update their privacy policy to reflect that of the Networking Advertising Initiative (NAI’s) and the Internet Architecture Board (IAB) guidelines, which means publishers must disclose that they are collecting data, and provide a link to an opt out option.

Our particular model is privacy friendly, and does not collect or store any Personally Identifiable Information (PII) or sensitive information in its process.