Sirdata is certified by the ePrivacySeal EU and confirms the implementation of GDPR for all its activities in Europe

London, April 12th 2018 – Sirdata, specialised in browsing data collection, processing and distribution, has been certified by the accredited organisation ePrivacy GmbH on its compliance with the General Data Protection Regulation (GDPR).

The ePrivacySeal EU certification is recognised in the AdTech market based on a set of technical and legal criteria, that demonstrates conformity of digital solutions and products to the new European regulation. In this respect, all of Sirdata’s technologies and services underwent an in-dept audit operated by IT and legal experts, to confirm the strict respect of the legislative provisions that will come into force on May 25th.

ePrivacy experts have evaluated, controlled and documented Sirdata’s data processes, their legitimate basis, the means deployed by the company with respect to users’ protection, information and rights exercises, as well as the security of its systems and infrastructures.

Benoit Oberlé, Sirdata’s CEO, confirms the importance of the certification for the company: “Data protection is major for Sirdata. We have invested and mobilised our teams’ resources for more than a year to fulfill the requirements of the new legislation. The ePrivacySeal EU recognises our commitment and the measures undertaken by Sirdata to ensure the protection of users’ personal data. The certification reinforces furthermore the trust of our clients and business partners.”

“Users’ privacy is paramount for Sirdata and I am pleased to issue them the ePrivacySeal EU. This certification confirms their compliance with the General Data Protection Regulation and reaffirms the overriding importance given by Sirdata to the protection of personal data. Our legal and technical teams have thoroughly audited their organisation and technology based on ePrivacy’s extensive set of criteria, with the conclusive assessment that Sirdata’s products and services are designed in compliance with the new European legislation” states Christoph Bauer, CEO and founder of ePrivacy GmbH.

About Sirdata:

Sirdata is a French-based start-up founded in 2012 specialised in data collection and processing.

Sirdata collects web users’ raw browsing data with the utmost respect for privacy. Through semantic analysis, Sirdata uncovers users’ intent and interest signals on each web page to score precisely their browsing behaviours. A unique know-how in building highly qualified audience segments for all marketing strategies.

Sirdata enables publishers to monetise their sites traffic while empowering marketers with enriched client knowledge and fine-tuned data-driven strategies.

About ePrivacy GmbH:

Founded in 2011 by Christoph Bauer, ePrivacy GmbH offers consultancy services and accredited certifications recognised in data protection. The company’s expertise gathers all data privacy disciplines, including the implementation of the General Regulation for Data Protection (GDPR).

ePrivacy GmbH has approximately 220 clients and has issued 120 ePrivacySeal EU, DE or CH across Europe.

Personal Data

Sirdata takes consumer’s privacy very seriously and complies with all applicable laws and regulations. Our particular model is privacy friendly, and does not collect or store any sensitive data in its process.